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AT&T Small Business Contest

AT&T

$50,000 (1 winner)

The short version

$50K for the most inspiring US small business

AT&T's annual Small Business Contest awards one US small business a $50,000 grant plus a year of AT&T service and mentorship resources, with four runners-up each receiving $5,000. Now in its fourth year, the contest has awarded funding to 11 small businesses nationwide. Any certified small business with 1–5 locations and up to 99 employees can apply — no demographic restrictions. Judging favors community impact and business resilience.

Funding type
Grant
Level
Private
Amount range
$5,000 – $50,000
Realistic amount
Grand prize is a fixed $50,000; runner-up awards are $5,000 each. Five businesses receive cash grants per cycle.
Deadline
Annual — typically May 1 through July 31. Winner announced by September 30.
Status
active
States
Nationwide
Payment model
lump sum

Who qualifies

Hard requirements

What it covers

Eligible expenses

  • Business operating expenses
  • Equipment and technology upgrades
  • Marketing and advertising
  • Hiring and payroll
  • Inventory and supplies
  • Expansion and renovation

Ineligible expenses

  • Personal expenses
  • Businesses outside the US or Puerto Rico
  • Businesses with more than 5 locations or 99 employees

How to apply

  1. 1

    Submit business entry online

    Visit att.com/shesconnected and complete the online entry form describing your business, its impact, and how you would use the grant funds. Business owners may self-enter or be nominated by a consumer on their behalf.

  2. 2

    Judging and semifinalist selection

    AT&T reviews all entries. Judging criteria are not published in detail but past winners suggest community impact, business story, and demonstrated resilience are weighted heavily.

  3. 3

    Finalist notification and winner announcement

    Winners notified by email. Grand prize and runner-up winners publicly announced by September 30 of the contest year.

Insider tip

Past winners emphasize community story and human impact — not just revenue metrics. Nominations by customers add authenticity. Apply even if your business feels small.

Deadline & timing

The 2026 contest opened May 1 and closes July 31, 2026. Winners notified by September 30, 2026. Applications open annually each spring.

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Last reviewed 2026. GrantCompass is an independent funding-discovery tool and is not affiliated with any government agency. Always confirm details on the official program page.